Influencer Producer
Who We Are
Rosewood Creative is an independent creative agency based in Los Angeles. Rooted in culture, driven by creativity, and crafted with taste – we create stories worth sharing. From always-on content systems to disruptive campaigns, we make work that cuts through and drives value for our clients.
Founded in 2013, Rosewood has been recognized by Ad Age as Small Agency of the Year and A-List Agency Standout.
About this Role
Rosewood is looking for an Influencer Producer to lead and execute influencer and creator productions from concept through final delivery. The Influencer Producer will directly own the end-to-end production process, on time, on budget, and at the highest creative standard.
This person will work closely with Creative, Brand/Strategy, Project Management, and external talent partners to bring social-first ideas to life. They’ll manage everything from influencer and creator sourcing and briefing through contracting, production, content reviews, revisions, approvals, and final delivery.
**This role is remote, however, candidates must be based in the Los Angeles area**
Responsibilities
- Own all aspects of influencer and creator production from brief through final delivery, including sourcing, scoping, contracting, briefing, production, reviews, revisions, approvals, and asset delivery.
- Partner with Creative + Brand/Strategy throughout the creative process to advise on influencer fit, platform considerations, production feasibility, and execution.
- Research, identify, vet, and recommend influencers and creators based on the creative concept, brand, audience, platform, and campaign objectives.
- Build and manage talent shortlists, scopes, deliverables, production timelines, review calendars, budgets, and campaign trackers.
- Lead influencer and creator briefings and kickoffs, ensuring talent has clear direction around the creative concept, deliverables, brand requirements, timelines, and expectations.
- Serve as the day-to-day production contact for influencers, creators, talent managers, agents, and other external partners throughout the campaign.
- Manage talent negotiations and contracting in partnership with internal teams, including rates, deliverables, usage rights, exclusivity, whitelisting, and other campaign requirements.
- Coordinate production logistics including product shipments, scheduling, travel, locations, crew, equipment, and shoot requirements as needed.
- Provide hands-on production support to influencers and creators throughout content development, troubleshooting issues and keeping work moving against established timelines.
- Consolidate and communicate internal and client feedback into clear, actionable revision notes and manage content through final approval.
- Manage multiple influencers, creators, and content workstreams simultaneously, maintaining visibility into deliverables, timelines, budgets, approvals, posting schedules, and asset status.
- Tightly manage influencer production budgets, tracking talent fees, usage, production costs, travel, and other OOP expenses.
- Develop deep expertise and knowledge around the client’s business, audience, influencer landscape, and broader cultural ecosystem.
- Seek out and build relationships with new influencers, creators, talent partners, vendors, and production resources across a diverse range of communities and verticals.
Qualifications & Skills
- 5+ years of influencer, creator, or social production experience within an advertising agency, influencer agency, production company, or similar environment.
- Experience working on an Influencer AOR is required, with a strong understanding of the workflows, volume, and pace required to manage always-on influencer programs.
- Strong end-to-end understanding of influencer production, from talent sourcing and contracting through briefing, content production, approvals, posting, and final delivery.
- Proven experience managing high-volume influencer campaigns with multiple talent partners, deliverables, timelines, and budgets simultaneously.
- Strong understanding of influencer agreements, rates, usage rights, exclusivity, whitelisting, licensing, and other key talent considerations.
- Experience briefing and managing influencers and creators while balancing brand requirements with talent’s authentic voice and audience.
- Deep knowledge of TikTok, Instagram, YouTube, and the broader social landscape, with a strong understanding of what makes content native to each platform.
- Experience managing both influencer-led content and creator-produced content for brand-owned channels.
- Strong client-facing communication skills and experience managing relationships across influencers, talent representatives, internal stakeholders, and external partners.
- A strong network and eye for established and emerging influencers and creators across platforms, communities, and verticals.
- Comfortable working with budgets and productions of all sizes.
Perks and Benefits
- Flexible-Paid Time Off (F-PTO)
- Paid Parental Leave
- Paid Holidays - Including the last 2 weeks of the year
- Medical, Dental, Vision & Life Insurance
- Optional Flexible Spending Account
- Company Matching 401(k)
- Wellness Reimbursements
- Remote Working
Compensation
- Salary Range: $100,000.00 to $125,000.00 annually
*This organization participates in E-Verify.