Influencer Marketing & Events Manager

Company Description

Dolce Glow is a premium self-tanning brand redefining industry standards with high-quality, luxurious results and experiences. Founded by CEO Isabel Alysa, a renowned spray tan artist trusted by A-list clients, the brand combines professional expertise with a strong focus on elevated, modern tanning. Made in Australia and inspired by Isabel’s Italian heritage, Dolce Glow blends global influences with a distinctive, aspirational aesthetic. The brand’s products are formulated with skin-loving ingredients designed to nourish the skin while delivering a radiant glow. Dolce Glow promotes self-love, authenticity, and confidence, inviting individuals to feel empowered in their own skin.

Role Description The Influencer Marketing & Events Manager is a full-time, hybrid role based in the Los Angeles Metropolitan Area, with a blend of on-site and work-from-home responsibilities. This role will lead the development and execution of our influencer and creator strategy while owning Dolce Glow’s events and experiential marketing from concept through completion. You’ll develop creator programs tied to launches, retail priorities and key brand moments; cultivate relationships with creators, influencers, talent managers, agencies and strategic partners; and manage campaigns from outreach and negotiation through contracting, content approvals, execution and performance reporting.

You’ll also lead the end-to-end planning and execution of brand events, product launches, activations, dinners, creator trips, retreats, pop-ups and retail events. This includes overseeing production, budgets, vendors, travel, guest lists, timelines and on-site execution while partnering closely with Marketing, Social, Creative, PR, Sales, Retail, Education, Operations, Ecommerce and Product.

Qualifications

We’re looking for someone with 5–10 years of experience across influencer marketing, experiential marketing, events, PR or brand marketing, with beauty, cosmetics, skincare, wellness, fashion or consumer-brand experience strongly preferred. The ideal candidate has proven experience managing influencer campaigns and creator relationships from strategy through execution, strong relationships within the beauty creator community, and hands-on experience producing events from concept through completion.

You should have a deep understanding of TikTok, Instagram, YouTube, emerging platforms, creator trends and beauty culture, along with the ability to manage multiple campaigns, events, timelines and budgets simultaneously. We’re looking for someone highly organized, creative, resourceful, proactive and comfortable thriving in a fast-paced, entrepreneurial, high-growth environment.

Los Angeles-area candidates are strongly preferred. This role requires travel and flexibility for occasional evenings and weekends around events.

If you know how to turn a great idea into a beautifully executed experience—and build genuine creator relationships along the way—we’d love to hear from you.