Influencer Marketing Coordinator

Company Description The Metafluencers is an influencer marketing agency dedicated to connecting brands with the right creators to reach target audiences and achieve measurable marketing goals. The team brings years of industry experience and deep knowledge of current trends and best practices across social and digital platforms. By taking a personalized approach to each campaign, the agency collaborates closely with clients to understand their unique needs and objectives. The Metafluencers then identifies aligned influencers and supports them in producing engaging, results-driven content for their communities. With a strong track record of successful partnerships, the agency is committed to delivering exceptional outcomes for every client.
Role Description The Influencer Marketing Coordinator is a full-time, on-site role based in Delhi, India. This role involves sourcing and evaluating influencers across platforms, managing outreach, and coordinating communication between influencers and brand stakeholders. The coordinator will assist in campaign planning, briefing creators, tracking deliverables, and ensuring content aligns with brand guidelines and campaign objectives. Day-to-day responsibilities include maintaining influencer databases, monitoring campaign performance, compiling reports, and supporting optimization based on data insights. The role also requires collaboration with internal marketing teams and timely handling of administrative tasks related to contracts, timelines, and budget tracking.
Qualifications

• Candidates should possess skills in influencer sourcing, relationship management, and campaign coordination.
• Candidates should possess skills in social media platforms, content trends analysis, and audience engagement strategies.
• Candidates should possess skills in marketing fundamentals, digital marketing tactics, and brand communication.
• Candidates should possess skills in data tracking, performance reporting, and basic analytics interpretation.
• Candidates should possess skills in project management, time management, and attention to detail.
• Strong written and verbal communication skills, with the ability to prepare briefs, emails, and reports clearly and professionally.
• Comfort working in a fast-paced, collaborative environment and managing multiple campaigns simultaneously.
• Prior experience in influencer marketing, social media management, or digital agencies is preferred.
• Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent practical experience).