Head of Content & Creative

Head of Content & Creative

Up to £65,000
Hybrid - Nottingham (1 day per week)

I'm hiring a Head of Content & Creative for a leading international humanitarian charity entering an exciting new phase of growth and transformation.

This is a newly created leadership role with a clear mission: build and lead a global content strategy that increases engagement, strengthens the brand, and ultimately drives fundraising performance across multiple international markets.

The organisation

An international humanitarian charity operating in more than 30 countries, delivering emergency relief alongside long-term programmes focused on education, healthcare, livelihoods, and clean water.

Following a major organisational restructure, fundraising activity is moving from regional operations towards a coordinated global model, creating a significant opportunity to build a more strategic and consistent content function.

The opportunity

This role has been created because the organisation already has strong creative delivery capability.

What they're looking for now is someone who can:

• Set the vision for content and storytelling
• Help shape global messaging
• Connect content to fundraising outcomes
• Bring consistency across international markets
• Lead and develop a creative team

This is not a content production role.

It's a strategic leadership position focused on helping people better understand complex humanitarian issues and inspiring them to take action.

What you'll be doing



Content Strategy & Storytelling

• Own and develop the global content and creative strategy.
• Turn complex humanitarian issues into engaging, audience-focused stories.
• Create frameworks that support both awareness and fundraising objectives.
• Ensure messaging is consistent while remaining locally relevant across international markets.
  
  

Creative Leadership

• Lead an established team spanning:
  • Content
  • Social Media
  • Creative Design
  • Video Production
• Improve the quality, consistency, and effectiveness of creative output.
• Develop team capabilities, processes, and ways of working.
  
  

Campaign & Audience Engagement

• Lead content across:
  • Social media
  • Websites
  • Email
  • SMS
  • WhatsApp
  • Offline communications
• Develop influencer and creator partnerships.
• Use audience insight and donor behaviour to shape messaging and campaign development.
  
  

Stakeholder Collaboration

• Partner closely with Fundraising, Marketing, and Donor Retention teams.
• Support fundraising offices across multiple countries.
• Work with senior stakeholders to ensure content supports broader organisational goals.
  
  

The team

You'll inherit an existing team including:

• Creative Manager
• Content Manager
• Social Media Manager

The delivery capability already exists. The priority is bringing stronger strategic direction, alignment, and long-term vision.

What they're looking for



Essential

• Strong content strategy and storytelling experience.
• Experience leading content, creative, or editorial teams.
• Ability to translate complex issues into engaging narratives.
• Strong stakeholder management and communication skills.
• Experience using audience insight to inform content decisions.
• Ability to balance brand building with measurable outcomes.
  
  

Ideal backgrounds

• Head of Content
• Head of Creative
• Content Strategy Lead
• Senior Content Manager
• Creative Content Lead
• Editorial Lead
  
  

Desirable

• Fundraising, charity, or purpose-led experience.
• International brand experience.
• Understanding of supporter engagement and donor communications.
• Experience working with distributed or multi-market teams.
  
  

Why join?

• Brand-new leadership role with genuine ownership.
• Opportunity to shape a global content strategy.
• Meaningful work with real-world impact.
• Established creative team already in place.
• High visibility across the organisation.
• Ability to influence how a major international charity tells its story.
• Significant scope to connect creative output directly to fundraising growth.
  
  

Package

• Up to £65,000 salary.
• Hybrid working (1 day per week in Nottingham).
• 35-hour working week.
• Opportunity for occasional international travel.
• Genuine long-term progression opportunities.
  
  

Interview process

Stage 1: 30-minute discussion with the Head of Fundraising

Stage 2: Task and presentation exercise

This role would suit someone who loves building narratives, developing creative teams, and using content to drive meaningful engagement, action, and impact.