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Director, Creator & Content

TJ HR Consulting

Location: Toronto, CanadaSalary: $130,000 - $185,000Posted: Oct 27Category: Creator PartnershipsCompany type: BrandApply route: Via LinkedIn
Apply at TJ HR Consulting

Director, Creator & Content

Independent Contractor | 2-Year Contract | Canada (remote)

Help Build the Next Big App.


Beast Philanthropy was founded by MrBeast with a simple but powerful mission: to make the world a better place. By harnessing the power of creators, content and one of the world's largest digital communities, Beast Philanthropy inspires millions of people to take meaningful action and create real-world impact.


Now, we're building something new.


We're looking for an experienced Director, Creator & Content to lead the content strategy and creator ecosystem behind this exciting new product. This is a rare opportunity to shape an app from day one—bringing together creators, storytelling and community to inspire millions of users not just to watch, but to participate.


What You'll Do

As Director, Creator & Content, you'll own the content strategy and creator ecosystem that drives engagement, growth and participation across the app. You'll translate the product vision into compelling, action-oriented content and creator experiences that attract users, inspire participation and keep them coming back.


Content Strategy & Execution

·       Define and execute the content strategy that drives awareness, engagement and long-term

participation.

·       Translate product vision into compelling, action-oriented content and challenge-based experiences.

·       Create content that supports the full user journey—from discovery through challenge completion and

community recognition.

·       Lead content from ideation through execution, balancing creativity with measurable results.

·       Stay ahead of creator trends, emerging platforms and Gen Z behaviours.


Influencer & Creator Partnerships

·       Build, grow and lead a network of creators and influencers aligned with the app's vision.

·       Recruit, onboard and cultivate long-term creator partnerships.

·       Develop scalable creator campaigns, activation playbooks and partnership frameworks.

·       Collaborate with creators and strategic partners to deliver innovative campaigns.


Performance & Growth

·       Analyze content and creator performance to optimize engagement, retention and growth.

·       Test and iterate new content formats and creator activations.

·       Identify opportunities to expand reach and strengthen community participation.


Cross-Functional Collaboration

·       Partner with product, marketing, brand and leadership teams to bring ideas to life.

·       Help build scalable content processes and best practices as the app grows.

·       Play a key role in shaping the future direction of the app.


What You'll Bring

·       10–15+ years of experience in content strategy, creator partnerships, influencer marketing or digital

media.

·       Proven success creating content that drives measurable engagement and community growth.

·       Extensive experience building and managing creator and influencer partnerships.

·       Strong understanding of creator culture, challenge-based apps and Gen Z digital behaviours.

·       Experience collaborating across product, marketing, brand and strategic partnerships.

·       Strong analytical, communication and project leadership skills.


Who You Are

·       A builder who loves creating something from the ground up.

·       Agile, adaptable and energized by fast-moving environments.

·       A 'Swiss Army knife' who enjoys wearing multiple hats.

·       Innovative, curious and always looking for better ways to engage users.

·       A 'Yes, and…' thinker with a solutions-first mindset.

·       A collaborative leader who inspires creators, partners and teams.


What We Offer

·       A rare opportunity to help launch an innovative new app from Beast Philanthropy.

·       A competitive salary $130,000 - $185,000 depending on experience

·       The chance to shape a global product from its earliest stages.

·       A collaborative, entrepreneurial team driven by creativity, innovation and purpose.

·       A highly visible leadership role with meaningful ownership and impact.


If this sounds like your great next opportunity please apply with a resume and short cover letter.


We are committed to fostering an inclusive and accessible recruitment process. If you require accommodation at any stage of the hiring process, please let us know. We're happy to work with you.

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