Digital & Social Content Specialist

Create and publish digital and social content that showcases the college’s people, creative work, and community. Plan editorial calendars, manage social channels, produce photography and video, report on performance, and help supervise a student content creator studio supporting the college’s marketing and recruitment goals.
Plan and maintain an editorial calendar aligned with institutional priorities, recruitment goals, academic programs, and campus events.
Create, optimize, publish, and manage content across institutional social media platforms, engaging with comments, messages, and mentions.
Identify stories, interview subjects, and write news items, profiles, and other digital editorial content.
Photograph and film students, faculty, alumni, events, exhibitions, studios, and campus life; produce platform-ready visual content.
Monitor social and digital performance, prepare reports, and test content variables to inform strategy.
Help establish and supervise the student Content Creator Studio/Lab, supporting students’ content production and media skills.
Social media account management
Editorial calendar development
Digital content writing
Photography
Videography
Short-form video production
Social media analytics and reporting
Platform-specific content optimization
Interviewing and storytelling
Digital asset management