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Creator Partnerships Lead

Mojo Supermarket

Location: New York City, New York, United StatesPosted: Sep 24Category: Creator PartnershipsCompany type: BrandApply route: Via LinkedIn
Apply at Mojo Supermarket
Description

THE ROLE

Mojo is looking for a senior creator partnerships leader to build and lead our creator capability. This person will define how creators show up across our work — from the earliest strategic and creative conversations through talent partnerships, activation, measurement and long-term relationship building.

This is not simply an influencer marketing or talent-management role. The right person can sit with Creative, Strategy and clients at the beginning of a problem; translate business challenges into a creator POV; identify and build relationships with the right talent; structure strong partnerships; and build the systems, intelligence and ways of working that allow the capability to scale.

Just as importantly, you’ll help turn Mojo’s creator POV into a capability clients understand, value and want to buy — supporting pitches, shaping scopes and helping grow one-off opportunities into larger, longer-term partnerships.

What You’ll Own

Define and Lead Mojo’s Creator POV

  • Develop a clear point of view on how creators can solve business and creative problems differently — and better — than traditional influencer execution.
  • Bring creator thinking into client, Strategy, Creative and new-business conversations before ideas are fully formed.
  • Translate business and creative problems into creator strategies: the role creators should play, relevant communities, talent archetypes, formats and programming.
  • Help teams and clients understand not only who we should work with, but why — and how creators can make the work stronger.

Bring Creators Upstream

  • Partner with Creative and Strategy at the beginning of briefs to define the role creators should play in the idea.
  • Identify opportunities for creators to shape concepts, formats, IP, storytelling and communities — not simply distribute finished work.
  • Create ways of working that respect creator-native craft while maintaining Mojo’s creative standards.
  • Develop recommendations based on cultural relevance, creative quality, audience behavior, credibility and fit — not simply scale.

Build Talent Intelligence + Relationships

  • Develop meaningful, long-term relationships with creators, managers, agents and talent partners across platforms and communities.
  • Know who matters, why they matter, what they are uniquely good at and what they may want to build next.
  • Continuously identify emerging creators and cultural voices before they become obvious choices.
  • Build institutional talent intelligence so relationships, rates, performance and learnings compound over time rather than live in individual inboxes.

Structure + Grow Partnerships

  • Translate business and creative problems into creator strategies: the role creators should play, relevant communities, talent archetypes, formats and programming.
  • Develop thoughtful recommendations based on cultural relevance, creative quality, audience behavior, credibility and fit — not simply scale.
  • Help teams and clients understand not only who we should work with, but why.

Structure + Grow Partnerships

  • Lead or oversee creator outreach, negotiations and deal architecture across rates, deliverables, rights, usage, exclusivity, paid amplification, licensing and category conflicts.
  • Identify opportunities beyond one-off sponsored content, including ambassadors, recurring partnerships, creator-owned IP, franchises, series and other commercially valuable models.
  • Balance strong creator relationships with the commercial needs of Mojo and our clients.
  • Partner closely with Legal, Finance, Production and Account to make partnerships workable, defensible and scalable.

Build the Operating + Measurement Model

  • Establish the systems, workflows, standards and tools needed to run creator work effectively at Mojo.
  • Build creator CRM / roster infrastructure that captures relationship history, rates, deal terms, performance and team feedback.
  • Create scalable approaches to briefing, onboarding, contracting, approvals, communication and tracking.
  • Define what success looks like for creator work and ensure performance learning informs future talent, creative and investment decisions.
  • Partner with Strategy and Analytics / BI on benchmarks, reporting and learning agendas across creator performance, cultural and brand impact, and — where available — business outcomes.
  • Use technology, creator platforms and automation where they can make the work smarter and faster without replacing human judgment.

Package + Grow the Capability

  • Act as a senior client voice for Creator Partnerships and build trust as a strategic advisor.
  • Turn Mojo’s creator POV into clear offerings, scopes and programs clients can buy.
  • Support pitches and new business, proactively surface opportunities and help grow one-off assignments into larger scopes, always-on programs and potentially Creator AOR relationships.
  • Build a pragmatic operating model and scale specialist support as client demand and the business grow.

Requirements

WHAT WE'RE LOOKING FOR

  • Significant experience across creator partnerships, influencer marketing, talent, social, branded content or an adjacent creator-economy discipline.
  • Evidence of having built, materially scaled or transformed a creator, influencer or talent capability — not only managed individual campaigns.
  • Senior client authority: you are credible presenting a creator POV, challenging briefs, advising leadership and participating in pitches and new business.
  • Strong creator judgment and cultural fluency: you understand who matters, why they matter and how influence actually works inside specific communities.
  • Meaningful relationships across creators, managers, agents and/or talent partners — alongside the curiosity to continuously expand beyond the obvious names.
  • Ability to translate business and creative problems into creator strategy, not simply casting recommendations.
  • Commercial fluency across rates, rights, usage, exclusivity, licensing, paid amplification and partnership economics.
  • Comfort with measurement and performance: able to define success, interpret results and use learning to improve future decisions.
  • Experience building systems, workflows, rosters, databases, tools or operating models that institutionalize creator intelligence.
  • Strong cross-functional instincts across Creative, Strategy, Account, Production / PM, Analytics / BI, Finance and Legal.
  • Entrepreneurial and hands-on. You are comfortable building while doing and operating without a large pre-existing team or infrastructure.
  • Strong organizational judgment: you know what the function should own directly, what it can leverage from the broader agency and when additional specialist support becomes justified.

What Success Looks Like

  • Mojo has a clear, differentiated creator POV that clients and internal teams understand and can articulate.
  • Creator thinking enters briefs earlier, with creators increasingly helping shape the work rather than being added after the idea is complete.
  • Mojo develops deeper, more strategic relationships with creators, managers and agents — and the intelligence from those relationships compounds across clients and opportunities.
  • Teams have confidence in who to work with, why they are right and how to structure the partnership.
  • Creator Partnerships becomes a clearly packaged, commercially sound capability that grows from one-off assignments into larger scopes, recurring programs and a meaningful growth engine for Mojo.
  • Better systems, measurement and institutional knowledge make the work smarter and more scalable as the capability grows.

WORKING MODEL

This is a New York City-based hybrid role. We work together from Mojo’s Chinatown office Tuesday through Thursday.

Benefits

  • Competitive salary
  • 401(k) with up to a 4% company match
  • Medical, dental, and vision insurance
  • Flexible paid time off
  • Paid parental leave
  • Culture & wellness Stipend
  • Five-week paid sabbatical for employees with five years of service
  • Twice monthly team meals
  • Pre-tax commuter benefits
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