Creator Marketing Manager
Company Overview
Creator Match builds creator programs for the fastest-growing Tech Brands in the world.
Trusted by the world's largest AI & tech brands, including Lovable, Notion, Zapier, Wispr Flow, Gamma, Gusto and more. We've also paid out millions to Tech/B2B Creators.
Who we are: Full-stack creator marketing agency (brand-side, not talent side) that helps with end-to-end strategy to execution
How we help Tech Brands
→ Short-form creator partnerships (LinkedIn, Instagram, TikTok, Twitter/X, YouTube Shorts)
→ Long-form creator partnerships (YouTube, Newsletter)
→ Paid media (influencer whitelisting + boosting)
→ Brand trips and IRL events
→ Influencer gifting
Overview
Creator Match is seeking an Creator Marketing Manager to manage creator and talent manager relationships and drive successful content execution across assigned client campaigns. This role is the primary day-to-day contact for creators and their talent managers during active campaigns - reviewing drafts, negotiating rates, and keeping content compliant with platform and FTC requirements. You'll partner closely with an Account Manager on each account, who owns brand-side communication and reporting.
Role Summary
The Creator Marketing Manager owns creator communications, talent manager relationships, draft review, rate negotiation, and content compliance for assigned campaigns. This role works closely with Account Managers, Campaign Managers, leadership, and finance to ensure creator content is on-brief, on-brand, compliant, and delivered on time.
Core Skillsets Required
Creator & Talent Manager Communication
Serve as a primary point of contact for assigned creators and their talent managers during active campaigns
Maintain consistent communication with creators and talent managers throughout the campaign lifecycle
Address creator and talent manager questions, concerns, and feedback promptly and professionally
Build a strong understanding of each creator's content style, audience, and working preferences
Contribute to strong, trusted creator relationships through proactive communication and problem-solving
Content Strategy & Execution
Support development of content use cases and creative direction for creator briefs, with direction from leadership
Coordinate with Account Managers and Campaign Managers to ensure creator content aligns with brand deliverables and timelines
Negotiate creator rates within approved budget guardrails, escalating exceptions to the Head of Creator Marketing
Review creator drafts for brief adherence, brand alignment, FTC disclosure requirements, and platform content policy compliance
Monitor content and creator performance, and prepare reports on key metrics
Share observations and suggestions for improving creator content and processes with senior staff
Reporting & Documentation
Prepare creator status updates and content approval reports for internal and client reference
Participate in kickoff calls, campaign check-ins, and wrap-up meetings
Track revisions, approvals, and feedback loops with creators through to final sign-off
Maintain accurate creator and content documentation, including live post tracking
Resolve or escalate creator-side issues promptly to protect campaign timelines and creator trust
Cross-Functional Collaboration
Coordinate with Account Managers and Campaign Managers to align creator deliverables with client needs
Support and coordinate with leadership on creator strategy and negotiation priorities
Work with finance on creator payments, invoicing, and rate card tracking
Collaborate with internal teams, including legal/ops, on creator contracts and content-related requests
Additional Responsibilities
Perform other duties as assigned or needed to support business goals
Important Culture Notes
We’re not going to sugarcoat it… this is NOT your typical 9-5 corporate job.
We work long hours, juggle a lot at once, often work weekends, and bend over backwards for our clients. It’s fast-paced, high-stress, and not for the faint of heart. We run lean, move fast, and only bring on A-team players. Everyone is an owner, in the trenches, and expected to take full ownership while having each other’s backs. If you're looking for structure, predictability, or a cushy corporate setup where you can “coast”, this isn't the right fit.
That said, we genuinely love what we’re building. We get to run impactful campaigns with some of the coolest billion-dollar Brands on the planet. We help B2B Creators get paid. We thrive in the chaos, wear multiple hats, learn a ton, and have a blast doing it.
This will be a pivotal company hire. Is that person you?