Creator & Influencer Lead

Job Title: Creator & Influencer Lead

Hybrid (Remote & In-Office)

Hours: Full-time - 40 hours a week

Salary: Dependent on level of experience

Location: Wilmslow, Cheshire.

Reports To: Head of Brand

About us: 

We’re Chic - a boutique creative content agency with over 10 years of experience crafting campaigns that get people talking. We’re a team of specialist brand builders with deep roots in the fashion, beauty, health and lifestyle industries. We don’t churn out content for content’s sake. 

We create bold, culturally sharp ideas that cut through the noise. Whether it’s for campaigns, socials, ads, events, influencer work or UGC - we build communities and content that actually matters. We act as an in-house brand team or a seamless extension of it. 

We’re here to keep our clients’ current audience engaged and help them grow a bigger one.

Role Overview:

As Creator & Influencer Lead at Chic, you'll own the creator and influencer relationships across our client accounts - from established talent partnerships to creative UGC sourcing. You'll work closely with the Head of Brand to shape how creators, influencers, and paid partnerships feed into our clients’ brand strategies, while building out Chic's own creator database as a resource shared across clients.

This is a senior, relationship-led role for someone who already comes with a strong black book of creators, influencers, talent relationships and agencies - confident owning the full process from sourcing and negotiation through to contracting, delivery and reporting, rather than building a network from a standing start.

Influencer Relationships

• Source influencers against client goals, ensuring every recommendation aligns with the client's brand and strategic objectives.
• Understand and interpret influencer data (engagement rate, CPV, CPM) and translate this into clear feedback for clients and the wider team.
• Maintain working familiarity with influencer platforms; own their implementation across the agency, including project managing rollout and training the team on their use.

Creator & UGC Sourcing

• Identify and vet creators who produce strong social-first content, regardless of follower count.
• Work within client budgets to execute set deliverables as per the client contract
• Match creators to brand and campaign briefs based on content style, tone, and audience fit
• Source and brief creators specifically to produce content for organic and paid use.
• Oversee content delivery and quality to ensure it meets brand and campaign standards.

Gifting & Seeding

• Build and manage gifting lists tailored to each client brand. 
• Coordinate outreach and sends, and track resulting coverage and content

Paid Collaborations

• Negotiate fees, deliverables, usage rights, and timelines with creators and their representatives.
• Manage contracts and ensure deliverables are met on time and to brief.

Campaign Ideation

• Work with the strategy and brand teams to shape how creators and influencers feed into launches and wider campaigns.
• Bring creator-led ideas to the table during campaign planning and pitches.
• Stay ahead of platform and creator economy trends (new platforms, emerging talent, shifting rate benchmarks) and flag relevant shifts to the team

Relationship Building & Database Growth

• Continuously expand Chic's own creator and influencer database as a resource shared across all client accounts
• Manage the creator database and the process for keeping it current
• Build genuine, long-term relationships with talent rather than one-off transactional contact
• Act as the trusted point of contact for talent and their representatives across Chic's client portfolio

Reporting and Analytics

• Understand the commercial value each partnership brings, and report accurately on the return it delivers for the brand. Translate insights into clear recommendations for future activity
• Track content received, reach, engagement, and earned coverage across campaigns
• Track influencer performance post-campaign and feed learnings back into future sourcing decisions
• Calculate key influencer stats (engagement rate, CPV, CPM, reach) both manually and using influencer management platforms, so reporting isn't dependent on any single tool

Key Skills:

• 4+ years' experience managing influencer, creator, or talent relationships, ideally agency-side.
• An established, senior-level operator - not someone building a network from a standing start.
• You come with your own black book of creators, influencers, talent managers, and agencies.
• Proven experience managing influencer, creator, or UGC partnerships, ideally agency-side across multiple brands.
• Confident negotiating fees, usage rights, and contracts.
• Highly organised, with excellent attention to detail and the ability to self-manage a busy, varied workload across accounts.
• Experienced in client management and confident presenting recommendations and results to clients or CMOs.
• Ambitious and driven, with a genuine interest in career progression.
• Comfortable working in a fast-paced environment, motivated by a rewarding one.
• Passionate about fashion, beauty, wellness, and lifestyle brands - with an eye for what's culturally relevant.
• Experience with Influencer management & insight tools and project management platforms (Asana, Notion, or Toggl) is a plus.

What can we offer?

• Opportunities for continuous growth through regular training workshops and the option to attend development courses.
• Embracing the hybrid work model, providing the option to work from home for two days per week. 
• Engaging in regular events and social activities to foster a sense of camaraderie among our team.
• Competitive salary packages to recognise and reward our employees' dedication and expertise.
• Participation in networking events to expand professional connections and stay informed of industry trends.
• A comprehensive pension scheme to secure our employees' financial futures.
• Enjoying a day off with pay to celebrate your birthday.
• Embracing the holiday spirit with a Christmas and New Year office shut down.

If you're an established creator and influencer specialist with a black book to match, and a passion for elevating brands, we invite you to join our team as Creator & Influencer Lead.

Together, we'll create impactful and innovative brand growth and campaigns that make a difference in the market. Please apply at hello@chictheagency.co.uk