Creative Account Manager

Amie is a TikTok and TikTok Shop creative and marketing agency for Sephora and Ulta Beauty brands. We're a proud TikTok Marketing Partner and TikTok Shop Partner, with end-to-end strategy and execution across content, paid media, influencer and affiliate marketing, community management, and social commerce.

Our client roster includes some of the most iconic names in beauty like Rare Beauty, Patrick Ta Beauty, Glossier, Violette_FR, RMS Beauty, Osea Malibu, Le Monde Gourmand, DIBS Beauty, and Phlur— among many others!

We're hiring a Creative Account Manager to lead organic content strategy and execution for assigned beauty brand clients. In this role, you’ll manage the full TikTok content process from concept to posting, while serving as the main point of contact for your clients. You’ll collaborate with creators, our internal team, and clients to ensure all content is trend-driven, brand-aligned, and performance-optimized. A Creative Account Manager is creative, strategic, and highly organized— and most importantly, a content creator themselves.

Responsibilities

Creative Strategy and Direction

• Oversee and guide the creative strategy for assigned client TikTok accounts, incorporating client marketing initiatives, TikTok trends, performance insights, and learnings from the Amie Growth team
• Collaborate with the Growth team to identify successful performance strategies and translate those learnings into organic content strategy
• Conduct ongoing platform, competitor, and category research to identify high-performing content opportunities and inform creative direction

Content Management and Production

• Assign and brief creators on a weekly and monthly basis to deliver scoped TikTok content aligned with the overall content strategy
• Process, edit, and deliver all creator-submitted content (60 TikToks per month)
• Film and produce original TikTok content on a weekly and monthly basis (8 TikToks per month)
• Attend founder shoots and brand events to capture and edit engaging content

Posting and Scheduling

• Manage daily account posting, including writing captions and scheduling content
• Optimize posting strategy based on performance data, client initiatives, and platform trends

Trend Research

• Monitor TikTok trends and quickly identify opportunities that align with each client's brand, audience, and objectives
• Stay up to date on competitor and category activity to inform content opportunities and creative direction

Client Communication and Collaboration

• Meet regularly with clients to understand their marketing initiatives and business goals
• Lead creative brainstorming sessions with clients to develop new content opportunities
• Manage client-facing platforms, including Airtable and Google Drive, to organize and deliver scoped content

Analytics and Reporting

• Analyze monthly organic performance to identify trends, opportunities, and areas for improvement
• Prepare monthly organic performance reports and translate performance insights into actionable recommendations for future content strategy

Qualifications

• Required: Skilled in conceptualizing, filming, and producing high-quality TikTok UGC content
• Required: Comfortable in client-facing roles with strong communication skills (i.e. written, verbal, and presentation)
• Required: Exceptional ability to manage multiple brand accounts and campaigns at once
• Required: Ability to travel as needed
• Highly organized, dependable, and detail-oriented
• Independent, self-sufficient, and a strategic thinker with a proactive mindset
• Demonstrates initiative and an entrepreneurial approach to problem-solving
• Thrives in collaborative, fast-paced environments
• Prior experience in beauty or social media is preferred

Please note: This role involves TikTok content creation on a regular basis. As part of the interview process, candidates will be asked to complete a content creation assessment.

Benefits

• Growth opportunities at Amie
• Salaried position starting at $70,000 per year
• Flexible PTO and paid holiday closure totaling 5 weeks
• Paid sick leave
• 401k with 100% match on the first 3% and 50% match on the next 2%
• Medical, dental and vision insurance
• Fully remote work environment