Content Creator (Instagram)

Content Creator (Instagram)

Fitness, Health & Wellbeing | Working Directly with a Creator

We're looking for a creative, proactive and social media-savvy Content Creator to work directly with an established creator in the fitness, running, health and wellbeing space.

This is a hands-on role for someone who lives and breathes social media, particularly Instagram, and has a strong understanding of what makes content engaging, how to grow an audience and how to build a successful social media presence.

We're particularly interested in candidates who have previous experience creating and managing social media content, whether that's professionally for a brand or creator, or through building their own personal social media following.

You might already have a few thousand followers on Instagram, regularly create your own content or have experience helping other accounts grow. What's important is that you understand the platform, have a natural eye for content and know what resonates with an audience.

You'll work closely with the creator day to day, developing ideas, filming and editing content, attending events and helping manage their content schedule.

What you'll be doing

• Working directly with the creator to brainstorm, develop and plan engaging content, with a particular focus on Instagram.
• Creating and editing high-quality Instagram Reels, Stories and feed content that reflects the creator's personal brand.
• Helping develop and implement content strategies to grow engagement, reach and followers across Instagram and other social platforms.
• Filming high-quality, authentic content using an iPhone, both at home and out and about.
• Editing short-form videos for Instagram Reels, TikTok, YouTube Shorts and other platforms.
• Bringing fresh creative ideas, suggesting trending formats, content angles and opportunities to increase engagement.
• Helping direct content shoots, suggesting locations, filming styles and creative approaches.
• Accompanying the creator to events, meetings, shoots and fitness-related activities to capture content as it happens.
• Keeping up to date with Instagram trends, emerging content formats and relevant developments within fitness and wellbeing.
• Helping organise content schedules, filming days and upcoming projects.
• Supporting with general day-to-day assistant duties, including coordination, planning and occasional administrative tasks.
• Being a reliable, adaptable extra pair of hands in a busy and fast-moving environment.

What we're looking for

• Previous experience creating social media content, either professionally or through managing and growing your own social media accounts.
• A strong understanding of Instagram, particularly Reels, Stories, engagement, audience growth and what makes content perform well.
• Experience growing an Instagram account or building your own personal following would be a strong advantage.
• A genuine interest in fitness, running, health and wellbeing, with an understanding of the type of content and creators that appeal to these audiences.
• A creative thinker who can bring original ideas and confidently suggest new content directions.
• Confidence filming content on an iPhone, with a strong eye for composition, lighting and storytelling.
• Experience editing short-form video using CapCut, Premiere Pro or similar tools.
• An understanding of how to build a personal brand and create content that connects with an audience.
• A positive, personable and discreet approach, with the confidence to work closely with a creator.
• Previous experience working with a creator, influencer, talent agency or social media team would be beneficial.

We'd particularly love to hear from candidates who are already creating their own social media content, have built an engaged following or have demonstrated an ability to grow social media accounts.