Content Creator

What's this role?

This is a content creator role in our Creative Activation team at IF., based in our Altrincham office.

Your job is simple to say and hard to do well: make scroll-stopping social content for brands people know. You'll come up with ideas, film them, and help shape them into content that builds brands on TikTok, Instagram and beyond.

You'll work alongside our Social Native Creative and another content creator, with briefs and calendars coming from our account and digital teams. Scheduling, captions and reporting are handled by others, so your time goes on ideas, filming and editing brand-first channel native content.

If you're the person who lives and breathes social, already makes TikToks / runs your own channel and wants to do it for a living, this is your first step into agency life.

Key responsibilities

Ideas

•     Come up with unique TikTok and Instagram-first content ideas for client calendars, built around each brand's content pillars.

•     Stay on top of trends, sounds, formats and culture, and bring them to the team (with a unique brand twist) before they peak.

•     Leave short notes on each finished piece (the story, the hook, key messages) so captions can be written quickly.

Filming

•     Film content for clients to a high standard, on shoots in the studio, on location and at home.

•     Be comfortable appearing on camera inc face to camera voice content.

•     Help plan shoots: shot lists, props, backgrounds and locations, making sure every frame looks on-brand.

•     Do edits in social-native tools like CapCut

•     Upload every raw file & finished piece to our shared asset library the same day (with & without on-sceen text). Client content belongs to the client.

Community engagement

•     Engage with communities beyond our clients' own channels, joining conversations on other accounts and spotting opportunities for the brand to naturally slip into broader conversations.

•     Feed what you learn back into ideas and research.

What success looks like

After your first three months, you'll be:

•     Delivering your agreed number of finished pieces per client each month, on time.

•     Suggesting fresh creative ideas every week, with a growing share making it into client calendars.

•     Producing content that needs minimal reshoots or amends before sign-off.

•     Helping lift views and engagement on the channels you work on.

•     Contributing to client success, with content that moves the needle on their goals, not just looks good.

•     Growing and developing your skill set, from filming and framing to on-camera confidence and new formats.

Who we're ideally looking for

•     Someone who LOVES social: you already create TikTok, Reels or YouTube Shorts content in your own time, and can show us.

•     A recent graduate or someone with up to 2 years' experience, from a creative, media or marketing background.

•     A good eye for framing, light and backgrounds, and the instinct to make a product look its best.

•     Confident on camera, or keen to get there.

•     Quick with a phone camera and comfortable with basic editing.

•     Organised, reliable and happy to take feedback.

•     Flexible about shoot days and locations, with a full driving license.

What's in it for you?

•     Salary: Entry level competitive

•     Hours: full time, usually 9am to 5:30pm, with occasional shoots outside these hours.

•     Flexi-working: hybrid, with the team together in our Altrincham office Tuesday to Thursday.

•     Annual leave: 25 days from day one, rising a day per year to a maximum of 30.

•     Health and wellbeing: a monthly contribution toward your gym, meditation app or whatever brings you inner peace.

•     Team socials: funded fun for everyone, once a quarter.

•     Personal development: an annual training and development programme, on us.

•     Good stuff day: once a year, we do good, together.

•     Tuck shop: a fully stocked, fully free trolley of good (and not so) stuff.

•     Friday free at three: after all, what are Fridays made for?

•     Pension: workplace pension through The People's Pension.

So who are IF.?

An agency based in Altrincham with 20 years' experience creating and building brands that belong. We bring strategy, creativity, content and commerce together to build brands people choose to spend time with, believe in and come back to. We're an official TikTok Shop Partner, and we believe brand and performance should work together, not sit in different rooms.

We work with brands like Faith in Nature, YHA, Knowsley Safari, Marston's, Freshpet and Kärcher. Some for over a decade. If that sounds like your kind of place, send us your CV and links to content you've made.