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Content & Communications Manager
Location: Phoenix, Arizona, United StatesPosted: Oct 13Category: Brand Content Studio / Content LeadershipCompany type: BrandApply route: Via LinkedIn
Apply at Sunstate Equipment Co., LLC
Key Responsibilities
Content & Communications
Content & Communications
- Develop, write and edit clear, compelling communications for employees and external audiences across channels and formats.
- Translate business priorities and complex information into communications that are easy to understand, relevant and actionable.
- Identify and tell employee, customer, community and business stories that bring Sunstate's brand and culture to life.
- Ensure communications consistently reflect Sunstate's voice while adapting message, tone and format for the audience and channel.
- Review and refine communications developed by others for clarity, tone, consistency and editorial quality.
- Develop social and digital content and partner with Sunstate's design team on creative execution as appropriate.
- Partner with EPMO, Change Management and business leaders to develop communications supporting key enterprise initiatives and organizational change.
- Help employees understand what is changing, why it matters and what it means for them through clear, audience-centered communications.
- Bring strong communications judgment to complex or sensitive initiatives, considering message, timing, audience and employee impact.
- Own and manage key employee communication channels, including the company intranet, SS Connect employee app and internal branch displays.
- Lead content strategy, governance and ongoing development of internal channels to improve employee reach and access to relevant information.
- Manage content publishing and audience targeting across internal communications platforms.
- Use channel analytics, engagement metrics and employee feedback to evaluate communication effectiveness and continuously improve content and channel strategy.
- Bachelor's degree in Communications, Journalism, Marketing, Public Relations or a related field, or equivalent professional experience.
- 5+ years of relevant professional experience in corporate communications, employee communications, content development or a related field.
- Exceptional writing and editing skills, with the ability to make complex topics clear, relevant and engaging for different audiences.
- Experience developing employee communications and supporting organizational change or enterprise-wide initiatives.
- Strong communications and editorial judgment, including the ability to navigate sensitive topics and confidential information.
- Experience working with internal communications, employee engagement or digital publishing platforms.
- Strong organizational and project management skills with the ability to manage multiple priorities and work effectively across teams.
- Strong working knowledge of AI tools for content development and ideation, with the judgment to maintain accuracy, authenticity and brand voice.
- Experience managing an intranet, employee communications platform or digital signage; familiarity with platforms such as Marketing Cloud, ComSuite, HubEngage or similar tools is a plus.
- Experience developing content for social and digital channels, including familiarity with short-form video and visual content creation.
- Strong storytelling instincts and an eye for identifying content opportunities across the organization.
- Experience working with creative and design partners to bring content concepts to life.
- Experience supporting communications in a geographically dispersed, field-based or operational organization.
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