Business Development Manager (Advertising)

Location: Kuala Lumpur, MalaysiaPosted: Nov 3Category: SalesCompany type: Creator TechApply route: Apply direct

Our business is looking for a Business Development Manager to drive growth and secure top brand clients across priority categories. You’ll own the full BD lifecycle-from lead generation and pitching to proposals, negotiations, and deal closure. Build strong relationships with key decision-makers, uncover cross-sell and upsell opportunities, and make an impact from day one. Experience in digital, influencer, or social marketing is a strong advantage. Join our team and help us shape the future of brand partnerships!

Identify and source new direct brand clients across priority categories.
Drive proactive outreach through networking, prospecting, and market mapping.
Own the full BD lifecycle: lead generation, pitching, proposal development, negotiation, and deal closure.
Develop a deep understanding of client business needs to position AnyMind’s solutions effectively.
Build and maintain strong senior-level relationships with brand marketers and key decision-makers.
Ensure smooth transition from pitch to execution through close collaboration with Account Management.
Identify cross-sell and upsell opportunities within newly onboarded clients.
Work closely with Account Management, Strategy, and Operation teams to ensure accurate scoping and alignment on solutions.
Maintain accurate pipeline tracking and forecasting for management visibility.
Stay updated on industry trends, brand movements, and category opportunities.
Identify opportunities for innovation, partnerships, or new vertical expansion.
Represent AnyMind at events, conferences, and networking sessions to enhance brand presence.

Bachelor’s Degree in Marketing, Business, Mass Communication or related fields.
Minimum 2-3 years of experience in business development, brand partnerships, or direct client sales (experience in digital/Influencer Marketing/social is a strong advantage).
Strong in pitching and delivering compelling presentations to senior stakeholders.
Skilled negotiator with the ability to navigate commercial discussions confidently and close deals effectively.
Sharp at opportunity spotting - you naturally identify new categories, emerging trends, and potential brand openings.
Able to lead strategic conversations with clients, ask the right questions, and translate insights into clear business opportunities.
Possesses solid commercial acumen, understanding value, margins, and revenue planning.
Excellent communication skills - both verbal and written - with confidence in handling client-facing interactions.
Comfortable working in a fast-paced environment, managing pipelines, and juggling multiple leads at once.
Detail-oriented, organised, and familiar with CRM tools, presentation decks, and basic data analytics.