Audience Editor, Chron
Chron is chasing Texas-sized audience growth. The team needs an editor who knows how to make sharp journalism travel farther, across social platforms, search, newsletters and video, while building deeper, more direct relationships with Texans who come to Chron for news, culture and everyday curiosity.
Chron's next Audience Editor will drive great content to new heights both on- and off-platform, grow the site's most loyal audience, and find ways to reach new ones. The ideal candidate has read Chron, understands the brand (sharp, fresh and unmistakably Texan), and brings a strategic-first mindset with the hands-on fluency to execute. This role is the connective tissue between editorial ambition and audience reach.
Qualifications
- 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience preferred
- Strong understanding of Houston and Texas, with good instinct for stories that could travel statewide
- SEO experience, including using search trends, Google Discover/Google News signals and audience data to identify coverage opportunities
- Strong social and video fluency, especially across Facebook, Instagram, TikTok, YouTube, Reddit and Nextdoor
- Ability to shoot and edit vertical video, with experience in CapCut, Canva or similar tools
- Strong writing, copy editing, and communication skills, including the ability to write social copy in Chron's voice
- Excellent news judgment, including comfort with breaking news and knowing when to escalate decisions to newsroom leadership
Measures of Success
- Maintaining and growing healthy audience referral channels (search, social, newsletters, Google News, etc.)