AI Content Strategist, Hybrid (Higher Education / Content Strategy)

Scottsdale, AZ (Hybrid) | Full-Time | $71,500 - $88,000/year

About the Role

A large public university’s digital learning division is hiring an AI Content Strategist to design, build, and scale custom AI content tools and agentic workflows that help teams create brand-aligned, student-centered content at scale. The role sits on the AI Content Strategy and Systems team within a unit focused on the scalable delivery of digital teaching and learning models.

This is a hands-on position at the intersection of content strategy, AI tooling, and product thinking. The strategist will own the full lifecycle of internal AI content tools, from discovery and design through building, testing, launching, and iterating. The work includes configuring custom assistants and workflows in platforms such as Claude and ChatGPT, translating brand voice and editorial standards into AI instructions and structured knowledge, and serving as the editorial owner for system outputs to ensure everything reaching students is engaging, accessible, and on-brand.

No engineering or product background is required, but candidates should be comfortable building directly in AI platforms through instructions, configuration, structured knowledge, and repeated testing. This is a hybrid role requiring reliable commuting to the Scottsdale, Arizona office.

What the Role Covers

• Owning custom AI content tools and agentic content systems across the division, from roadmap and strategy through building, testing, launching, and iterating
• Building, configuring, and maintaining custom AI content tools including skills, Custom GPTs, project-based workspaces, task-specific subagents, automated workflows, evaluation sets, and prompt libraries
• Reviewing and editing AI-generated outputs for brand voice, clarity, best practices, and student impact, and diagnosing quality issues to improve instructions, context, and source content
• Conducting discovery with teams to understand current workflows, identify high-value AI content use cases, and maintain a prioritized backlog based on impact and feasibility
• Partnering with content strategy colleagues to translate messaging frameworks, brand voice, and editorial standards into AI tool instructions and knowledge
• Partnering with technology, product, and AI teams on integrations, technical requirements, and platform decisions
• Defining and tracking success metrics including adoption, usage, output quality, time saved, and downstream content performance
• Driving adoption through onboarding, training, office hours, and documentation
• Defining and operationalizing governance for AI content creation including review requirements, disclosure standards, and usage guardrails
• Evaluating emerging AI tools, models, and capabilities through structured pilots

Qualifications

• Bachelor’s degree and three years of relevant experience, or equivalent combination of experience and training
• Bachelor’s degree or higher in communication, marketing, UX, information science, product management, or a related discipline preferred
• Demonstrated experience in content strategy, UX content, or technical content with strong editorial judgment and excellent writing skills
• Experience applying messaging frameworks, brand voice, and style standards consistently across channels and formats
• Hands-on experience building with generative AI such as designing prompts, custom assistants, agents, or AI-powered workflows (formal AI product experience not required, but candidates should be able to show what they have built and learned)
• Ability to define requirements, prioritize a roadmap, and iterate on tools based on user needs and feedback
• Familiarity with structured content, knowledge bases, retrieval-based approaches, and how content structure affects AI output quality
• Strong collaboration and communication skills with the ability to work across content, technology, product, and marketing teams
• Experience with APIs or no-code/low-code automation platforms a plus

Compensation and Benefits

• $71,500 - $88,000/year depending on experience
• Healthcare, financial security, and retirement benefits
• Tuition reduction for employees, dependents, and spouses
• Employee discounts
• Flexible/hybrid work schedule options

Application deadline: October 28, 2026

• Visit Mediabistro for full details and application instructions.