Affiliate Executive

Job Title: Affiliate Executive (TikTok Shop)

Company: Nonsensical

Location: Remote, UK (with occasional travel for team meets & creator shoots)

We’re looking for an Affiliate Executive to support the delivery and growth of TikTok Shop affiliate programmes for our clients. You’ll be hands-on across creator recruitment, outreach, product sampling, affiliate relationships, campaign activation and performance tracking.

This isn’t traditional influencer marketing. You’ll think commercially, move quickly and use performance data to understand which creators and content are working, helping the wider team turn successful activity into repeatable growth.

We are Nonsensical. A TikTok-first agency built on passion, curiosity, creativity and honesty. We help brands show up, stand out and blow up on TikTok - from viral hospitality brands to global B2B, finance, beauty and retail clients.

As Affiliate Executive, you’ll be part of our growing TikTok Shop offering, working closely with the Affiliate Manager alongside our Shop, influencer, content, strategy and client teams to build affiliate communities that create brilliant content and drive commercial results.

What You’ll Be Doing

• Support the delivery of TikTok Shop affiliate strategies across client accounts, from cold-start launches through to established programmes.
• Help execute affiliate recruitment, activation and retention plans aligned to each client’s commercial objectives.
• Identify potential creators using TikTok Shop performance signals, Creator Levels and creator fit rather than relying purely on follower count.
• Support the tracking of programme KPIs across affiliate activation, content volume, GMV, conversion and efficiency.
• Identify products, offers and creator propositions that have the potential to drive affiliate participation and sales.
• Help keep creators engaged and encourage sustained activity rather than one-off posting.
• Identify and recruit TikTok Shop affiliates through direct outreach, TikTok’s creator ecosystem and wider affiliate networks.
• Manage day-to-day creator outreach and communication, building strong relationships with affiliates across different performance levels.
• Maintain organised affiliate pipelines across multiple clients and campaigns.
• Coordinate product sampling across affiliate campaigns, ensuring products are sent to the right creators efficiently.
• Support decisions around which creators receive products based on creator fit, performance and campaign objectives.
• Track sample-to-content and sample-to-sale performance and identify opportunities to improve sampling efficiency.
• Support the delivery of commission structures, affiliate incentives, competitions and performance tiers..
• Maintain accurate affiliate performance reporting across metrics including active affiliates, creator levels, content volume, GMV, GPM, conversion, commission cost and SKU performance.
  
  

What We’re Looking For

• A good understanding of how TikTok Shop affiliate works and an interest in what motivates creators to promote products.
• Experience communicating with and building relationships with creators or influencers.
• Strong organisation skills with the ability to manage multiple creator conversations, campaigns and deadlines.
• Comfortable working with data and using performance insights to inform decisions.
• Strong written communication skills and confidence conducting creator outreach.
• Great relationship-building skills and the ability to engage and motivate creators.
• Excellent attention to detail, particularly when managing creator pipelines, product samples and campaign information.
• A proactive mindset you spot opportunities, ask questions and take action.
• Knowledge of TikTok culture, content and commerce.
• Comfortable working in a fast-moving environment where platform features and best practices evolve quickly.
• A willingness to learn and develop your knowledge of TikTok Shop affiliate and social commerce.
  
  

Bonus Points If You Have

Previous experience working directly with TikTok Shop creators or affiliates.

Experience using TikTok Shop Seller Center or affiliate tools.

Knowledge of TikTok LIVE commerce.

Experience supporting creator gifting or product sampling campaigns.

An understanding of paid amplification and how strong affiliate content can be used across wider TikTok campaigns.

What You Get When You Join Us

🌴 25 Days Holiday + Bank Holidays – Plenty of time to recharge.

🏡 Fully Remote Working – Work from wherever you’re happiest in the UK (with access to a co-working space in major UK cities if you like a change of scene).

💰 Pension Scheme – Helping you invest in your future while you shape your present.

🎉 Company Socials – From virtual hangouts to IRL meetups, we love bringing the team together.

💡 Creative Half-Days – Every quarter, take a half-day plus £50 to do something that inspires you — a class, gallery trip, pottery, spa, whatever frees your mind.

📚 Learning Fund – £200 a year towards books, audiobooks, courses or content that fuels your development.

🎊 Bonus Leave Days – Birthday? Wedding? Moving house? Take the day off on us (no annual leave used).

What To Expect In The Recruitment Process

We like to be transparent - here’s how it works:

Step 1: Apply

Show us who you are - apply via LinkedIn but if you also want to submit a cover letter, portfolio, a TikTok via tiktok@nonsensical.agency go for it!

Step 2: Screening Call

A 20–30 minute chat with our People & Talent team to get to know you and answer any initial questions.

Step 3: First Interview

A conversation with your potential manager — diving into your experience, how you think about TikTok and creator relationships.

Step 4: Second Interview + Task

You’ll complete a small strategic or creative task (nothing wild) and present it back to your potential manager and the Chief Content Officer, a chance to show how you think, create and approach affiliate opportunities.

💬 Ready to join the team?

Ready to join the team? Apply today. We can’t wait to meet the person behind the creativity.

At Nonsensical, we believe great ideas don’t come from one place, one perspective, or one type of person - they come from everywhere. That’s why we welcome applications from people of all backgrounds, experiences and identities. If there is anything we can do to make the application or interview process more accessible for you, just let us know.

Should you need any adjustments throughout the application and interview process do let us know so we can best accommodate you. If you’re excited about this role but don’t meet every single requirement, please still apply. We care about potential as much as experience so we’d love to hear your story.