Affiliate Executive

Department: Marketing

Location: London

Compensation: £34,000 - £38,000 / year

Description

Go City is transforming the way people see and experience the world’s greatest destinations.

We give our customers total flexibility to choose the experiences, tours and activities they want to visit at incredible savings.

The Affiliate Executive supports the day-to-day management, growth and optimisation of the affiliate marketing channel. This is a junior role suited to someone early in their digital marketing career who is organised, commercially curious and eager to develop specialist knowledge in affiliate partnerships, publisher management and performance marketing.

The role reports directly to the Head of Affiliates and works closely with internal teams, affiliate networks, publishers, partners and agencies to help deliver channel targets, improve partner performance and maintain high standards of campaign execution.

This role offers hands-on exposure to affiliate strategy, partner management, reporting, campaign execution and commercial analysis. Over time, the Affiliate Executive will be expected to take on more ownership of partner relationships, campaign optimisation and performance recommendations, with a potential progression path into a more senior affiliate or partnerships role.

What you'll own

Programme delivery & partner management

• Support the Head of Affiliates with the daily running of the affiliate programme, including partner communications, campaign set-up, reporting and administrative tasks
• Help recruit, onboard and activate new affiliate partners, ensuring they understand programme terms, commission structures, tracking requirements and brand guidelines
• Maintain strong relationships with existing affiliates, publishers and network contacts by responding promptly, sharing updates and supporting promotional opportunities

Campaigns & collaboration

• Support campaign planning by coordinating promotional calendars, partner placements, creative assets and tracking links
• Work with internal teams such as marketing, trading, brand, creative, CRM and analytics to align affiliate activity with wider business priorities
• Carry out competitor, publisher and market research to identify new partnership opportunities and channel improvements

Reporting, tracking & compliance

• Assist with weekly and monthly performance reporting, highlighting trends, risks, opportunities and recommended actions
• Monitor affiliate activity to ensure offers, codes, messaging and brand representation are accurate and compliant
• Help validate affiliate transactions, resolve tracking queries and escalate issues where needed
• Keep accurate records of partner activity, agreed placements, commission changes, invoices and campaign performance

Minimum role expectations
Daily

• Clear through the affiliate inbox and ensure every email is responded to appropriately; pass on anything you feel requires the attention of the Head of Affiliates
• Allocate time to work on assigned tasks within the roadmap and flag any issues as soon as they arise to prevent them becoming project blockers

Weekly

• Clear through the publisher approvals on the Partnerize platform and provide a list of who has been onboarded to the Head of Affiliates
• Communicate promotions, terms changes and new business activity to the entire partner base

Monthly

• Validation of pending commissions
• Auditing of partner sites to ensure that content/branding for Go City is compliant
  
  

What you'll bring

Essential

• Some understanding of affiliate marketing, digital marketing, partnerships or performance marketing.
• Strong written and verbal communication skills, with the confidence to liaise professionally with partners and internal stakeholders.
• Excellent attention to detail, especially when checking tracking links, promotional codes, partner exposure and performance data.
• Comfortable working with numbers, spreadsheets and basic performance metrics such as clicks, conversions, revenue, commission, CPA and ROI.
• Organised and able to manage multiple tasks, deadlines and stakeholder requests in a fast-moving environment.
• Curious, proactive and willing to learn about affiliate networks, publisher models, partner negotiations and channel optimisation.
• Competent with Microsoft Excel, Outlook and PowerPoint.
• Commercial mindset with an interest in how partnerships drive customer acquisition, revenue and brand awareness.

Bonus, not essential

• Internship, placement or relevant coursework experience in affiliate, digital or performance marketing.
• Experience with affiliate platforms, analytics tools or CRM systems.
  
  

🤝 How you work

This role is for you if…

• You demonstrate reliability, accuracy and ownership of assigned tasks, escalating blockers early and clearly.
• You build positive working relationships with affiliates, networks and internal teams.
• You want to develop a clear understanding of the affiliate programme, key partners, commission model, reporting cadence and performance objectives.
• You use data to support recommendations, spot changes in performance and identify opportunities for optimisation.
• You maintain high standards of brand, compliance and promotional accuracy across all affiliate activity.
• You show a learning mindset by asking thoughtful questions, staying close to industry developments and applying feedback quickly.
  
  

Benefits

• Annual Go City Explorer Pass allowance
• Enhanced pension contributions. (5% employer)
• Life assurance: 4x your base salary
• Time off:
  • Annual leave: 25 days + bank holidays
  • Option to buy additional 5 days annual leave per year
  • Upgraded Family Leave
  • 1x Community day. Take a day off to give back to the community
  • Work from Anywhere for up to 4 weeks per year
• Health care cash plan
• Personal Learning Budget & dedicated time for development
• EAP providing access to counselling, finance support, etc.
• Cycle to Work Scheme