ExtraEmily, an IRL Twitch streamer with more than 950,000 followers, has debuted her 15-episode series “Creator Essentials” on Hulu and the Hulu hub on Disney+. The show follows Emily through challenges and activities alongside fellow creators, with a season lineup that includes collaborations with Agent and Cinna, T10Nat, and Zoil, Maya, and Juliakins, among others.

The series arrives as part of a larger content push from pocket.watch, the creator studio behind “Rabbit Hole,” a 10-episode variety series that premiered on Disney+ and Hulu in July. That show assembles 36 creators with a combined social following of 675 million, including ExtraEmily, and pocket.watch has said that Emily is among three cast members, alongside Collins Key and Sofie Dossi, launching individual series timed to the “Rabbit Hole” premiere. 

Eight other cast members already have their own shows streaming on Hulu, and pocket.watch CEO Chris M. Williams has described the strategy as building “a true entertainment universe around the next generation of creator-driven stars,” with the flagship series serving as an entry point to a wider slate that now spans 240 half-hour episodes.

The deal places ExtraEmily among a growing list of creators moving from live and short-form platforms onto premium streaming services, a shift that has also included figures like “Call Her Daddy” host Alex Cooper, whose Hulu docuseries “Call Her Alex” premiered in 2025, chronicling her rise from podcaster to media company founder.

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