If you’re an influencer or content creator who has grown a following because of your pet(s), you may want to consider affiliate marketing to generate another source of income.
With so many different pet-related brand affiliate programs out there, it’s easy to represent your favorite company in exchange for a commission from each sale you drive with your affiliate links. Let’s talk about everything you need to know!
Who Is a Good Candidate for Being a Pet-Related Affiliate
If you fall into one of the following categories, you may be a good candidate for pet-related affiliate marketing:
- Pet Influencer
- Pet YouTuber
- Pet TikToker
- Pet Vlogger
Also, you want to make sure you have a large and/or growing audience that is loyal to market products successfully. Increasing the level of trust between you and your audience is the best way to increase the likelihood of you driving more sales via your affiliate link.
Plus, a lot of affiliate programs will only want to accept applications from serious pet influencers and content creators with a large and loyal following.
Popular Brand Influencer Programs
Due to e-commerce continuously expanding and growing in popularity, there is an abundance of different pet-related affiliate and influencer programs that you can earn money from. Here are some of the best pet-related affiliate programs that you may want to consider checking out!
One of the best affiliate programs for pet influencers is Chewy. Chewy is one of the most popular websites to buy all types of pet-related products, from food to toys to medicine and more! Chewy supplies products from over 2,000 brands, so there’s an abundance of products you can promote.
Chewy affiliates receive 4% of every sale they generate using their affiliate link. They partner with Partnerize to run their affiliate program. Partnerize handles all of the commission payments, plus they provide insights that are valuable to affiliates.
Chewy has a 15-day long cookie window meaning once someone clicks on your link, they have 15 days to purchase a product in order for you to make a commission on that sale.
Bark Box is a subscription box filled with dog-related supplies such as toys and treats. The Bark Box Affiliate Program is a great way to earn some extra income, and they have a relatively generous commission rate:
- BarkBox: $18 commission per sign-up
- Super Chewer: $20 commission per sign-up
- Bark Bright Dental: $20 commission per sign-up
- Bark Food: 10% commission per sale
Bark Box provides affiliates with special newsletters and marketing materials to promote to their audience. Plus, they have a 30-day cookie window.
Petco is one of the most well-known petcare companies out there, so the Petco Affiliate Program is definitely one worth checking out.
Petco gives a 7% commission to affiliates who drive sales using their affiliate link. They have a 7-day cookie window meaning your audience has 7 days after clicking your link to purchase a product and earn you a commission.
Petco has a wide variety of different pet care products to promote including food, medicine, toys, and more. Additionally, Petco supplies products for all different types of pets. So if you have a less common pet, this program could be a great option.
Pet Care Supplies
The Pet Care Supplies Affiliate Program is great if you want to promote health-related products for dogs and cats. They sell a variety of health products for pets including flea and tick control, heartworm medicine, joint care, and more.
These products are something every pet owner already needs to purchase, so it increases the number of sales you’re likely to make.
Pet Care Supplies has a generous 10% commission rate and a 60-day-long cookie window. Therefore, you’re audience has a whole 2 months after clicking your link to make a purchase which is a huge benefit for affiliates.
The Ollie Affiliate Program is a great choice if you’re interested in promoting dog food. Ollie sells a subscription box with healthy meals for your dog that are made with only high-quality ingredients.
Ollie gives affiliates a flat rate of $60 per sale they drive within a 30-day cookie window. This is a very generous commission rate plus an extensive cookie window, so this is a great program to check out!
Rover is an app that locally connects pet owners to loving pet walkers and sitters. If you’ve used Rover in the past or love what they have to offer, you may want to consider joining the Rover Affiliate Program.
With more people going on vacation and getting out of the house, Rover makes it easy to find a trusted pet sitter that fits your needs, so it’s a great platform to promote to your audience.
Rover gives affiliates a 15% commission from every referral they make, and they offer a 30-day cookie window.
Another great program for pet influencers is the Cesar’s Way Affiliate Program. Cesar’s Way sells dog training content created by expert Cesar Millan, as well as other pet-related products including leashes, collars, toys, and more.
Cesar Millan is one of the most trusted dog trainers out there, so people already trust Cesar’s Way’s brand and products.
With this program, affiliates earn between 5% and 8% commission on each sale made after clicking their link within the 35-day cookie window.
If you’ve had a pet that’s benefited from using potty pads, the Bark Potty Affiliate Program is something to consider. These potty pads are unique because they’re made from real bark and grass, so they’re eco-friendly which is a great selling point for your audience.
Bark Potty gives their affiliates 10% of each sale they drive using their link. Plus, they give a generous 30-day cookie window.
How To Market Pet-Related Products
Once you’ve received affiliate links from pet-related brand affiliate programs, you can begin promoting products to your audience. There are various ways to market products including:
- Social media posts (Instagram, Twitter, Facebook, etc.)
- Product reviews
- YouTube videos
- Blog posts
- TikTok videos