If you’re an influencer looking to make 2023 your most successful year yet, you’ll need to brush up on the latest tips and trends. Whether you want the inside scoop on how to partner with brands or you’re dipping your toes into TikTok for the first time, it’s best to learn from the experts. This guide contains NetInfluencer’s top picks for the best books for influencers.
Are you looking for inspiration to step up your influencer game in 2023? Learning from the experts is a great way to fast-track your success. From curating your brand to creating viral content your audience will love, there are books on every topic from authors who know what it takes. Here, NetInfluencer rounds up the best books for influencers.
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06/03/2023 04:03 pm GMT
Neil Schaffer is no stranger to social media. Named one of Forbes’ Top 50 Social Media Power Influencers, Neil has created winning strategies for a wide range of clients, from Fortune 500 companies to award-winning musicians.
If you want to learn more about how businesses and brands create their social media strategies, this book is a great place to start. In The Age of Influence, Neil helps marketing professionals and entrepreneurs:
Identify the right influencers for their brand
Determine which resources to put behind influencer campaigns
Manage the business side of influencer marketing and measure ROI
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06/03/2023 04:03 pm GMT
Digital marketing thought leader Pat Flynn helps influencers turn followers into fans in his book, Superfans. Pat reminds readers that behind all of the likes and follows, there are real people looking for trustworthy information. If you connect with your audience in the right way, they become lifelong fans. Superfans shows influencers the secrets of how to cultivate magic moments for followers over time to foster loyalty and turn them into customers.
Entrepreneur Brendan Cox specializes in branding and social media. He’s also the co-founder of the media company Business Blurb. In How To Be Internet Famous, Brendan shares his insights with readers, including:
How to view social media basics from an influencer standpoint
In depth strategies for achieving fame and virality online
A guide to what it takes to become a successful influencer
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06/03/2023 04:23 pm GMT
In The Influencer Code, international brand strategist and speaker Amanda Russell shows companies how to leverage influencer marketing to elevate their brand and take their business to the next level. From an influencer perspective, Amanda’s book provides valuable insights into what the best companies look and how you can use your platform to help them grow.
The Influencer Code covers:
How brands research, evaluate, and employ the right influencers
How to integrate influencer partners into marketing campaigns
Tips for how brands can form authentic partnerships with influencers.
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06/03/2023 04:33 pm GMT
Dale Carnegie’s How To Win Friends and Influence People is one of the most influential books of the century. The book is a favorite amongst entrepreneurs and CEOs. It was originally written during the Great Depression and the material inside is truly timeless. Carnegie’s classic contains valuable wisdom for today’s influencers, such as:
How to navigate social situations
How to make a good first impression
12 ways to win people over on your way of thinking
How to criticize others without creating resentment
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06/03/2023 04:38 pm GMT
Best-selling author and entrepreneur Gundi Gabrielle has a knack for explaining complex topics in an easy-to-understand way. She’s the founder and CEO of SassyZenGirl, a platform that helps new entrepreneurs and influencers turn their passions into a thriving business. Gundi’s unique seven-step formula helps newbies to social media go from zero followers to influencers in just a few months.
In Influencer Fast Track, readers can learn the following:
How to generate subscribers and income on autopilot
How to get yourself booked as a TV Guest Presenter, Keynote or TEDx Speaker
How to get featured in major publications and podcasts
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06/03/2023 04:43 pm GMT
Former nightlife blogger and brand ambassador Brittany Hennessy is a best-selling author and the co-founder of Carbon August, an influencer education organization. In Influencer: Building Your Personal Brand in the Age of Social Media, Brittany reminds readers that even their favorite influencers started from zero and made a lot of mistakes before they succeeded.
In her current role as Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany has seen countless examples of how the role of the influencer has grown over recent years. In her book, readers will learn how to:
Build an audience and keep them engaged
Package your brand and pitch your favorite companies
Monetize your influence and figure out how much to charge
Land an agent
Get on the radar of your favorite sites
Praise a brand without alienating their competitor
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06/03/2023 11:33 am GMT
With over 2 billion users worldwide, TikTok is quickly becoming the hottest social media platform for influencers and brand ambassadors. If you’re considering diving into TikTok in 2023, check out TikTok Marketing with TikTok SEO & Algorithm. The book covers the platform from top to bottom and includes the following tips on how to:
Karina Gandola was born and raised outside the city of Charleston, in the beautiful mountain state of West Virginia. Karina loves writing about the influencer marketing space and an area she is passionate about. She considers her faith and family to be most important to her. If she isn’t spending time with her friends and family, you can almost always find her around her sweet yellow Labrador retriever, Poshna.
Are you looking for inspiration to step up your influencer game in 2023? Learning from the experts is a great way to fast-track your success. From curating your brand to creating viral content your audience will love, there are books on every topic from authors who know what it takes. Here, NetInfluencer rounds up the best books for influencers.
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Best Books for Influencers for 2023
The Age of Influence: The Power of Influencers to Elevate Your Brand by Neil Schaffer
Neil Schaffer is no stranger to social media. Named one of Forbes’ Top 50 Social Media Power Influencers, Neil has created winning strategies for a wide range of clients, from Fortune 500 companies to award-winning musicians.
If you want to learn more about how businesses and brands create their social media strategies, this book is a great place to start. In The Age of Influence, Neil helps marketing professionals and entrepreneurs:
Superfans: How to Capture Attention, Foster Community and Build the Most Loyal Following You Could Ever Imagine by Pat Flynn
Digital marketing thought leader Pat Flynn helps influencers turn followers into fans in his book, Superfans. Pat reminds readers that behind all of the likes and follows, there are real people looking for trustworthy information. If you connect with your audience in the right way, they become lifelong fans. Superfans shows influencers the secrets of how to cultivate magic moments for followers over time to foster loyalty and turn them into customers.
How To Be Internet Famous: The #1 Social Media Marketing Book On ‘How To Go Viral’ and Build a Powerful Personal Brand For Social Media Influencers by Brendan A. Cox
Entrepreneur Brendan Cox specializes in branding and social media. He’s also the co-founder of the media company Business Blurb. In How To Be Internet Famous, Brendan shares his insights with readers, including:
The Influencer Code: How to Unlock the Power of Influencer Marketing by Amanda Russell
In The Influencer Code, international brand strategist and speaker Amanda Russell shows companies how to leverage influencer marketing to elevate their brand and take their business to the next level. From an influencer perspective, Amanda’s book provides valuable insights into what the best companies look and how you can use your platform to help them grow.
The Influencer Code covers:
How To Win Friends and Influence People by Dale Carnegie
Dale Carnegie’s How To Win Friends and Influence People is one of the most influential books of the century. The book is a favorite amongst entrepreneurs and CEOs. It was originally written during the Great Depression and the material inside is truly timeless. Carnegie’s classic contains valuable wisdom for today’s influencers, such as:
Influencer Fast Track: From Zero to Influencer in the next 6 Months!: 10X Your Marketing & Branding for Coaches, Consultants, Professionals & Entrepreneurs by Gundi Gabrielle
Best-selling author and entrepreneur Gundi Gabrielle has a knack for explaining complex topics in an easy-to-understand way. She’s the founder and CEO of SassyZenGirl, a platform that helps new entrepreneurs and influencers turn their passions into a thriving business. Gundi’s unique seven-step formula helps newbies to social media go from zero followers to influencers in just a few months.
In Influencer Fast Track, readers can learn the following:
Influencer: Building Your Personal Brand in the Age of Social Media by Brittany Hennessy
Former nightlife blogger and brand ambassador Brittany Hennessy is a best-selling author and the co-founder of Carbon August, an influencer education organization. In Influencer: Building Your Personal Brand in the Age of Social Media, Brittany reminds readers that even their favorite influencers started from zero and made a lot of mistakes before they succeeded.
In her current role as Senior Director of Influencer Strategy and Talent Partnerships at Hearst Magazines Digital Media, Brittany has seen countless examples of how the role of the influencer has grown over recent years. In her book, readers will learn how to:
TikTok Marketing with TikTok SEO & Algorithm by InvestingWizard Press
With over 2 billion users worldwide, TikTok is quickly becoming the hottest social media platform for influencers and brand ambassadors. If you’re considering diving into TikTok in 2023, check out TikTok Marketing with TikTok SEO & Algorithm. The book covers the platform from top to bottom and includes the following tips on how to: